What is the Owner Dependence Score?

The Owner Dependence Score is a 13-question assessment that measures how much of a business runs through its owner personally. It scores four dimensions — decisions, relationships, process, and continuity and reporting — and returns a single number from 0 to 100, where 100 is a company that runs entirely without its owner.
The score is arithmetic, not opinion. No model writes it, no adviser adjusts it afterward, and the same thirteen answers always produce the same number. Everything needed to reproduce it is on this page.

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The four dimensions, and what each one is worth

Owner dependence is not one thing. A company can have written procedures and still stop dead when the owner is unreachable, because every customer of consequence calls him directly. So the score is built from four separate measurements, weighted.

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The four dimensions of the Owner Dependence Score, with their weights
WeightQuestionsWhat it measures
Decisions 30%4Who is allowed to decide, and how much they can decide without you.
Relationships 25%3Whether your customers and suppliers belong to the company or to you.
Process 25%3Whether the way the work gets done exists anywhere outside your head.
Continuity and reporting 20%3Whether you would see a problem in time, and what happens when you are not there.

The weighting is our judgement about what actually holds a $3M–$20M company hostage to one person. Decisions carry the most because an unraised spending limit taxes every single day. Continuity and reporting carries the least because it is the cheapest of the four to fix once an owner decides to.

The thirteen questions

These are the questions exactly as an owner is asked them, in the order they are asked. Answers always run best to worst: the first choice scores 3 points, the second 2, the third 1, and the fourth 0.

Question 1 of 13 · Relationships

If you took a 30-day vacation tomorrow with no phone, what would happen to your revenue?

  • It would grow or remain completely stable. My team operates independently of my daily input.
  • It would drop slightly, but the business would survive. Key decisions might stall, but operations continue.
  • It would drop significantly. I am involved in most client relationships or major sales.
  • Revenue would halt entirely. The business cannot function without my daily presence.

Question 2 of 13 · Decisions

A manager needs to spend $15,000 on equipment the company clearly needs. What happens?

  • They buy it and tell me afterward. Spending authority is written down and people use it.
  • They buy it under a limit I set, and anything above it comes to me. There is a real limit, and it is high enough to cover most of what comes up.
  • They ask me first, and I almost always say yes. The approval is a formality, but it still has to be mine.
  • Nothing moves until I have looked at it myself. Every purchase that size is my decision, every time.

Question 3 of 13 · Relationships

When your three largest customers have a problem, whose phone rings?

  • Their account manager’s. Mine rarely rings at all. The relationship belongs to the company, and the customer knows it.
  • Someone on my team first. I hear about it afterward. My people handle it and keep me informed.
  • Mine, and then I hand it to someone else. They start with me out of habit.
  • Mine, and they would not accept anyone else. Those customers do business with me personally.

Question 4 of 13 · Decisions

A job comes in that does not fit your standard pricing. Who prices it?

  • My team prices it and I see it after it has gone out. They work from our own rules and they are trusted to apply them.
  • My team prices it and I review the unusual ones. I am a check on the number, not the source of it.
  • I price it, with their input. They gather the costs and I decide the number.
  • I price it. Nobody else could. The judgment behind the number is mine and it is not written down.

Question 5 of 13 · Process

Are the rules you price by written down anywhere?

  • Yes — rates, target margins and the exceptions. My team prices from the document, not from asking me.
  • Most of it is written down. The ordinary work is covered; the unusual cases still come to me.
  • There is a rate sheet, but the judgment is not written anywhere. The numbers exist. Knowing when to break them does not.
  • No. It is in my head. Thirty years of knowing what a job should cost, and none of it on paper.

Question 6 of 13 · Decisions

Two jobs need the same crew on the same morning. Who decides which one moves?

  • Operations decides, and I read about it in the weekly numbers. They own the schedule and the consequences of it.
  • Operations decides, and calls me if a major customer is affected. They handle the routine conflicts without me.
  • They bring it to me and I make the call. The conflict gets escalated rather than resolved.
  • I move the schedule myself. I am the only one who sees the whole board.

Question 7 of 13 · Continuity and reporting

If the margin on your work slipped four points this quarter, when would you find out?

  • Within the week. A regular report puts it in front of me without my asking.
  • Within the month, at our financial review. We look at the numbers on a set date every month.
  • When the year-end financials came back from the accountant. The real picture arrives months after the work was done.
  • When cash got tight. The bank balance is my reporting system.

Question 8 of 13 · Process

Could a competent new hire run your core job, start to finish, from a written procedure?

  • Yes. We hand them the document and they work from it. The procedure is current and people are held to it.
  • Mostly. The document covers the work and someone fills the gaps. It gets them eighty percent of the way there.
  • Not really. They learn it by riding along with me. The training is me, repeated.
  • No. There is no document. How the work gets done lives in a few people’s heads, mine most of all.

Question 9 of 13 · Relationships

Your main supplier gives you terms nobody else gets. Whose terms are they?

  • The company’s. They are in a signed agreement my team manages. The terms would survive my leaving the room permanently.
  • The company’s, mostly. My team runs the account day to day. The paperwork is in the company name even if the goodwill started with me.
  • Mine, though someone else places the orders. The pricing tracks my relationship, not a contract.
  • Mine. That is a handshake with a man I have known twenty years. Nothing about those terms is written down or transferable.

Question 10 of 13 · Continuity and reporting

You are unreachable for one week — no phone, no email. What is waiting for you on Monday?

  • A summary of what my team decided while I was gone. Work continued and decisions were made without me.
  • A short list of decisions they held for me. Most things moved; a few genuinely needed my sign-off.
  • A backlog. Several things sat still all week. Anything that needed a decision waited for me.
  • A mess. Nothing that needed me got done, and some of it went wrong.

Question 11 of 13 · Process

Payroll runs Friday and you are not available. Can anyone else run it or approve invoices?

  • Yes. Two people are authorized and the procedure is written down. It has been done without me and it went fine.
  • Yes — one person, and they have done it before. There is a backup, but only one.
  • In theory. They have never actually done it without me. The authority exists on paper and has never been tested.
  • No. The bank, the software and the approvals all run through me.

Question 12 of 13 · Decisions

Below you, is there a layer of management that can commit the company without asking you?

  • Yes. They hire, spend and commit inside limits we agreed on. They make real decisions and they own the results.
  • Yes, though the bigger calls still come to me. They manage the day; I decide anything that costs real money.
  • I have supervisors, not managers. They carry out decisions rather than make them.
  • No. I am the management layer. Everyone in the company reports to me in practice.

Question 13 of 13 · Continuity and reporting

If something happened to you tomorrow, what would happen to the company?

  • It would keep running. Who does what is written down, and my family and my bank know where to find it.
  • It would run for a while. There would be hard questions within a few months.
  • It would struggle badly. My team knows the work but nobody knows the whole picture.
  • It would be sold for the equipment, or it would close. The company and I are the same thing.

How the score is calculated

Each answer scores 3, 2, 1 or 0 points. Each dimension is then scored on its own — the points earned across its questions, divided by the points available. The points available are: Decisions 12, Relationships 9, Process 9, Continuity and reporting 9.

The overall score is the weighted sum of those four figures, expressed out of 100. It is rounded exactly once, at the end. Nothing is rounded before that, so a dimension displayed as 65 may carry slightly more or slightly less than 65 into the total.

A worked example. An owner scores 6 of 12 on decisions, 3 of 9 on relationships, 6 of 9 on process and 5 of 9 on continuity and reporting. That is 0.500, 0.333, 0.667 and 0.556. Weighted at 30, 25, 25 and 20 percent, that comes to 0.511, and the overall score is 51 — the Owner-Dependent band.

The four bands

Cut-points are inclusive and apply to the rounded overall score. The same cut-points are used to band each individual dimension.

0–39

Owner-Operated

The owner is the operation. Decisions, pricing, customer relationships and reporting all run through one person, and a month of absence would stop the revenue.

40–64

Owner-Dependent

The business survives a short absence but not a long one. A management layer exists in title, and the decisions that carry money still return to the owner.

65–84

Owner-Led

The team runs the work day to day and the owner sets direction. What remains attached to the owner is usually pricing judgment, the largest accounts, or the plan for an absence nobody chose.

85–100

Management-Run

The company runs on written rules, a management layer with real authority, and relationships held in the company's name. The owner's absence changes the mood, not the numbers.

Owner dependence is the thing that moves the multiple.

The Value Builder System puts a company that does not depend on its owner at 4.49x pre-tax profit, against 2.93x for one that does. That is roughly 50% more for the same earnings.

The Owner Dependence Score does not estimate what a company is worth. It measures the thing that moves the multiple, which is a more useful question for an owner who is not selling anything this year.

4.49x against 2.93x, on the same pre-tax profit.

Figures published by The Value Builder System. Rusk & Co. maintains a register of every statistic it publishes, and any figure without a primary source does not ship.

2.93x

4.49x

Owner-Dependent

Owner-Independent

Value Builder System

What the score does not do

It is a self-assessment. It measures what an owner believes is true about the company, which is usually close and occasionally not. The gap between the two is itself informative, and it is one of the first things we look at together.

It is not a valuation, and it is not a readiness certificate for anything. It does not read your financials, and it makes no claim about your industry, your market or your people.

The cut-points are ours. They are a considered judgement about where a company stops being one kind of business and starts being another. If we change them we will publish the change on this page and say why, rather than quietly re-band anyone who has already been told which one they are.


Who built it

Rusk & Co. is a Houston firm that works inside established Texas businesses — $3M to $20M in revenue, across mechanical contracting, manufacturing, distribution, trucking, professional services, and medical and dental practices. We built the Owner Dependence Score because some version of question one is the first thing we ask a new owner, and it was worth having the answer written down before the first meeting instead of after it.

Related

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