You don’t need to be ready to retire. You just need a business that gives you more options when you are.

Rusk & Co. works inside established Texas companies, $3M to $20M in revenue, to improve profitability, modernize operations, and reduce how much of the business depends on you personally.
We don’t buy businesses. We don’t broker them. We take no ownership. We work inside your company alongside your team, and part of what we earn depends on the results we help create, measured against your own baseline.

Not ready to talk? Take the Owner Dependence Score, thirteen questions, about six minutes →

The same company is worth more run by a team than run by you.

A buyer looking at a business that runs through one person is not buying a company. They are buying that person’s job, and they price it accordingly. That gap is usually the largest number in an owner’s financial life, and it is entirely within your control.

We don’t publish a multiple here. The figures circulating for this are quoted everywhere and traceable to nobody, and we would rather say something true than something precise.

Your job

A company

Owner-Dependent

Owner-Independent

What a buyer is actually purchasing

Not consultants. Not private equity. Not brokers.

Not consultants

We implement alongside your team rather than delivering a report and leaving. The work is done inside the company, over years, not handed to you as a plan to execute after we go.

Not private equity

We do not buy businesses and we take no ownership. No equity, no control, no board seat. You keep control of your company.

Not brokers

We are not paid on a sale. Part of what we earn depends on the profit and value we help create, measured against your own baseline.

Profitable, plateaued, and too dependent on one person.

Texas businesses doing $3M to $20M in revenue, mechanical contracting, manufacturing, distribution, trucking, professional services, and medical and dental practices.

Owners who have built something real, know it could be better, and are spending too much of their own time keeping it running.

Could your business run for 30 days without you?

Thirteen questions, about six minutes. Chris or Kevin reads every result.

Take the Assessment

Tell us what the business can’t do without you.